Lichfield Rank #23

Tue, 04/09/2018 - 12:58

Lichfield rank #23

Over the August bank holiday weekend, Lichfield hosted the annual Lichfield Food Festival. The festival is a three-day celebration of local food producers, local chefs and the city’s food venues.

Social media was buzzing with posts from both local and national businesses as well as visitors who came from all over the country to sample the delights available. And now, the week after the event, Lichfield has climbed to number 23 out of 1300 UK towns and cities in the Digital Influence Index!

The Digital Influence Index ranks 1,300 towns and cities in the UK, taking into account audience size, message volume and engagement. It measures daily activity that occurs across social media networks from a total of 150,000 high street business locations across the UK. The updated and improved Digital Influence Index now includes Twitter, Facebook and Instagram data.

A few of the highlights of Lichfield’s #WDYT campaign:

  • The Angel Inn sharing wonderful images of Alfie promoting the special Festival on sale during the event

  • The Kitchen Shop making great use of Boomerang videos (so easy to do, try it!) to entice people to their shop window demonstrations

  • Arco Coffee showing off their delicious range of coffee beans and leaf teas

  • The Central England Coop celebrating being part of the festival with an eye-catching GIF of two Great British Bake Off contestants cooking at the show.

  • McKenzies Restaurant sharing a beautiful picture of a rainbow right over the historic location of their restaurant.

  • Lichfield Brewhouse & Kitchen creating new terminology for their friends and customers. Love the word ‘friendstomers’!

Whether you’re a retailer or a shopper we would love to have you involved. Be sure to post and tag using #WDYT and #Lichfield and we’ll share your tweets across our channels.